Sometimes, name brands speak about product’s higher quality. But when it comes to medications, the cheaper option does the same job as the one that breaks the bank.
Generic drugs have the same active ingredients, strength, and quality as the name-brand versions, says Dr. Michael Fischer, associate physician at Bostons Brigham and Womens Hospital, reports Fox News. In fact, non-commercial meds must meet the same rigorous FDA standards as their well-promoted counterparts–differing no more than batches of big name drugs produced in separate factories, he explains.
So then why did a different Brigham and Womens study find that nearly half of doctors surveyed admitted to having negative perceptions about the quality of generic pills?
Drug companies have a massive ad budget, and doctors may be pushed into believing that commercial versions are superior, says Dr. Howard Brody, director of the Institute for the Medical Humanities at The University of Texas.
Sometimes, prescribing commercial brands is habit. When a drug is introduced, its under patent. For about 8 years, usually only one company has rights to market it. Docs get used to writing those scripts, explains Brody. Later, when companies apply to the FDA to market generic versions at a lower cost, doctors may continue to prescribe the name they know.
But in the years that Brody has spent in the medical practice–and in all the published data hes aware of–he says theres no basic difference between the two.
Its fairly common to have a slightly different reaction to a generic and a name brand, says Dr. Brody. Thats because beyond the 5 percent of a pill that is the active ingredient–and required to be identical across versions–pills are packed with starch or other fillers that differ from product to product. And you can react differently to these fillers, he notes. But brand names arent necessarily better; it might equally be the other way around, he notes.
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